Confluent Forms LLC, located in Easthampton MA, is a boutique branding, graphic design, web design, web development, Blogger development, and PHP/MySQL application development firm providing services to customers from the Fortune 100 to local non-profit organizations and academic institutions. Serving Western Massachusetts and beyond.

Showing posts in the category: best practices

Focusing on Human Needs in Semantic Search Strategy

Friday, May 29, 2015

Your Semantic Search Strategy needs to be more than just implementing Schema; it needs to focu...[...] read more

Focusing on Intent, Capture, and Conversions

Tuesday, April 28, 2015

Redesigning the Michlin Metals Online Presence Executive Summary A small business, with 30 ye...[...] read more

Embracing a Slow User Experience

Tuesday, March 10, 2015

"A visitor's attention span is only 15 seconds", "we've got to capture the...[...] read more

Convert your website visitors no matter where they land

Tuesday, February 24, 2015

Not everyone lands on your site where you want them to land... Most website are architected in ...[...] read more

Local search, personalization, and small business influence

Thursday, January 29, 2015

"Where everybody knows your name" - Cheers When it comes to marketing and sales and t...[...] read more

Above the fold, below the fold, and gaining reader success insights

Monday, January 05, 2015

Does the Fold matter any more, or is "Above the Fold" an antiquated concept? Recent...[...] read more

Beautiful and effective restaurant websites

Monday, November 17, 2014

A quality website and web presence strategy is critical to the success of a restaurant, and yet so...[...] read more

Local Search and its importance for Local Business

Friday, October 17, 2014

We have posted a number of times regarding Google+ Local Pages (which is now Google My Business ) ...[...] read more

Website Actionable Intelligence and Goal Acquisitions

Tuesday, August 05, 2014

Creating a custom dashboard enables you to focus with a clutter-free environment, showing you the...[...] read more

Google's Javascript Announcement & Framework Growth

Wednesday, May 28, 2014

Google dropped a noteworthy announcement: they will be indexing Javascript content . While this is...[...] read more

Google Analytics & Webmaster Tools for ROI

Tuesday, February 25, 2014

Google Analytics and Google Webmaster Tools can be overwhelming to many people, especially busines...[...] read more

Magic 8 Ball for Google Analytics & Webmaster Tools

Tuesday, January 21, 2014

Google Analytics and Google Webmaster Tools will not tell you how well your website performs. They...[...] read more

Web Design & Development in Western Massachusetts

Tuesday, January 14, 2014

Here at Confluent Forms LLC we work with many companies all across the country, projects ranging fro...[...] read more

Your homepage isn't your only entrance & landing page

Wednesday, December 18, 2013

When designing a website, the focus is invariably on what is typically the most unique page within...[...] read more

Targeting search engines or the user experience?

Wednesday, December 11, 2013

These days, when talking about your website, it is imperative that you factor in search engines an...[...] read more

Capitalizing on Pinterest Rich Pins price notifications

Sunday, December 01, 2013

Most online retailers know about Pinterest, and have made sure to add a "Pin It" button ...[...] read more

Earning an online audience of value

Wednesday, November 20, 2013

It's a soapbox. To stand on. Every few days I see a post in a social media channel from someo...[...] read more

Google+ Local Pages are your new Landing Page

Wednesday, November 13, 2013

A search for "pilates easthampton ma" turns up Renew Pilates Clients of ours surprisin...[...] read more

What is Technical Debt?

Monday, October 21, 2013

I came across an excellent satirical blog post about software development: How to develop unmaintain...[...] read more

Is your website content strategy too Google-centric?

Tuesday, October 08, 2013

A website with a "well-rounded" search traffic pattern There are lots of compelling r...[...] read more